Top 5 White Hat SEO Techniques
Top 5 White Hat SEO Techniques
1. Quality Content
When we first started looking at SEO as a separate entity to website build there was one phrase that we would continually hear, content is King, and its true. There is nothing more valuable you can do to optimize your site for search engines than offer unique well written content. A search engines aim is to serve up what it believes to be the most appropriate website for any given search to the end user.
Why Quality Content Sucks
The problem with the idea of “build quality content” is that
nobody reads it until AFTER you have established a
reputation for yourself.
Imagine we are the end user and we are searching for a portable air conditioner for hire. We go to our favorite search engine and search for the phrase portable air conditioner hire. In this imaginary scenario lets assume there are only 2 websites that target that phrase,
Website 1
Website 1 consists of a single page with 3 paragraphs of text. The text tells us that the company does portable air conditioning hire and gives us a phone number to call.
Website 2
Website 2 contains 30 plus pages all focusing on various portable air conditioning units that we can hire, costs and technical explanations of how portable air conditioning units work.
Which website do you think the search engine is likely to offer to the user first? Its a rather obvious example but it illustrates the importance of good content so your priority should be good quality content.
Full article at : http://anhblog.net/search-engine-optimatization/top-5-white-hat-seo-techniques/
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